The Porsche Design cheap Watch Program allows potential customers to visit the brand’s website and personalize their watch of choice to perfectly match their favorite 911. Although the brand said there are more than 1.5 million different design options, it still plans to increase the future by releasing other options to “be consistent with other Porsche models.”
For some time, prestigious car brands have realized that customers appreciate choice. Usually, they provide web-based car configuration tools that allow potential buyers to choose from a range of body colors, interiors in different tones, and many factory-suitable options. Indeed, the Swabian car brand Porsche is an early adopter of the online car configurator. The system has increased the joy of buying the iconic 911, while also increasing revenue for the German company.
Porsche Design has launched its new customized timepiece program. The brand’s watch production plant in Solothurn has installed these systems to suit the individual requirements of customers. Now buyers of Monobloc actuator 24H timing devices can choose from a range of options that perfectly match their cherished 911.
The brand also plans to release other options that match other Porsche models in the future. Obviously, as Porsche Design shows, you can never have too many choices.
Porsche Design has set a new standard for the art of watchmaking by manufacturing Swiss watches through concepts more commonly found in sports car factories. For the first time, Porsche and watch enthusiasts now have the opportunity to choose from about 1.5 million design options to create their own high-quality custom timepieces to match their dream cars.
It has been nearly six years since the establishment of Porsche Design Timepieces AG in Solothurn, Switzerland. This highly complex project has been realized because it far exceeds the Porsche Club and Porsche Design that have been established for the Porsche watch project. Rolf Bergmann, Managing Director of Porsche Design Watch AG, said: “In order to realize this dream, we will uphold the established philosophy of the Swiss watch industry and cooperate with the best suppliers in the region to push it to new heights. Innovation plan .
In 1972, Professor Ferdinand Alexander Porsche, the creator of the legendary Porsche 911, designed the world’s first fully matte black watch, and after designing the first titanium timepiece in 1980, today Porsche Design has reached the next milestone in the 21st century: the world’s first tailor-made watch. The configurator has more than 1.5 million different design options to create watches according to each customer’s personal preferences. “Currently, no other car manufacturer or watch brand offers such a plan. The color, leather type and decorative stitching of these chronographs all come from car production.” Porsche Design Group CEO Jan Becker added.
This innovative concept has satisfied the long-term desire of many Porsche customers to buy a chronograph for their wrists that matches their dream sports car in their garage. “We have walked a complete circle: after Ferdinand Alexander Porsche previously designed the Porsche 911, he established the foundation of the Porsche design brand with Chronograph 1 in 1972. Now we are taking the next step and Applying the principles of sports car engineering to the production of Swiss-made watches. The Porsche Design Custom Watch program has made many 911 drivers dreams come true,” Becker continued.
In the near future, Porsche Design will provide other options that match other Porsche models.
From Porsche 911 to clock and back cover
After leaving Porsche in 1972, F. Professor A. Porsche returned to his hometown of Austria and established his own design studio in Zell am See. His first project was to design excellent watches for customers, employees and business partners. The world’s first black chronograph was bo®rn – today considered a classic timepiece of the 20th century. It was worn by the Formula 1 star and celebrated its world premiere on the wrist of Tom Cruise in the first “High Aspiration” film in 1986. “With Ferdinand Alexander Porsche as the founder of Porsche Design and the creator of Porsche 911, the ultimate connection and ability of truly iconic timepieces with automotive engineering expertise. For Porsche Design, Watches have always been the central theme of the company’s nearly 50 years of history.” said Gerhard J. Novak, managing director of best Porsche Design Watches.